New Balance SHIFT
…through the lens of HHV
Text: HHV
We asked the team what shift means to them…


»Comparable to trends in fashion, our life shifts every day. A never-ending process that confronts us with new challenges again and again«
Steffen Schmidt, stylist


»Taking options and turning them into results«
Burak Yilmaz, content manager


»An ever changing cycle – location – time – and ME as a person«
Esra Erdugan, social media manager


»The process of changing gear, whether that means locking into a task or taking a project to the next level«
Calum Andrews, project manager


»Always an opportunity for creativity and growth«
Katharina Kirov, marketing manager


You can now shop New Balance SHIFT online and instore at HHV.
Visual Content: Daniel Tran